THE K+S COLLECTION

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Kingdom and Sparrow are a branding agency that create and develop food, drink and lifestyle brands that innovate and inspire. They work with fantastic companies across the globe to help them to launch, grow and fulfil their potential. ‘Branding, done differently…

And ‘done differently’ doesn’t just apply to their design practice, it’s how they approach all aspects of the business. Including how they recruit, nurture and inspire their talented creative team. This was evident when directors Danny, Johnny and Sophie reached out to the Francli studio with an exciting idea for their 2018 studio Christmas presents. Their vision was to create a unique pack for each team member, inspired by their character and tailored to their personal interests. By secretly compiling a small bio of each person, they handed over a brief for x9 bags. 

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x8 rucksacks and x1 holdall, each one with customised design features and a personalised colour-way. A great show of employer gratitude and generosity, planning months in advance to do something truly special for the dedicated people who work passionately for their studio. It was a pleasure to build these purpose-led rucksacks for such purpose driven people.

THE RESULT

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DANNY

Managing Director
Kit Rucksack

A transformative pack for work, travel, photography and out with the family. That organises photography equipment, laptop, electronics, books and stationary so it’s easy to access while in transit. With materials that are tough enough for exploring Cornwall yet also smart enough for client meetings in the city.

 

Materials

  • British waxed canvas body

  • Vegetable tanned leather base

  • Army surplus hardware

  • Marine grade hardware

  • No.5 YKK nylon zips

  • British made heavy cotton webbing

  • British made efoam

  • Neoprene from the dead stock of a local wetsuit maker

Features

  • Adjustable roll top closure

  • x1 front pocket

  • x2 side access zips

  • Outside access laptop sleeve

  • Padded/ergonomic back panel

  • Padded/adjustable shoulder straps

  • Carry handle Reinforced

  • Stand-alone base

Custom Features

  • ‘Designer Panel’ insert for laptop, battery pack, kindle and stationary

  • Customised side zips for better access to camera equipment

  • Set of neoprene with velcro wraps to protect camera equipment when packed


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JOHNNY

Creative Director
Kit Rucksack

A rugged pack for heavy outdoor use and weekends away. With many strapping options for camping gear and storage tailored to specific carry items. Built with materials selected to be as durable as possible and to create a heritage, military style.

 

Materials

  • Re-appropriated army surplus canvas body

  • Re-appropriated camo military groundsheet lining

  • Vegetable tanned leather base

  • Army surplus hardware

  • Milspec hardware

  • No.5 YKK nylon zips

  • British made heavy cotton webbing

  • British made efoam

Features

  • Adjustable roll top closure

  • x2 front pockets

  • x2 side access zips

  • Outside access laptop sleeve

  • Padded/ergonomic back panel

  • Padded/adjustable shoulder straps

  • Carry handle Reinforced

  • Stand-alone base

Custom Features

  • x2 water bottle pockets

  • Compression straps

  • Carry loops

  • Base straps

  • Set of 3 ‘packing pockets’ for toiletries, electronics, camping equipment

  • Extra wax coating for weatherproofing and protection outdoors


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SOPHIE

Strategy Director
Kit Rucksack

A multifunctional pack to translate between daily use and camping in Cornwall. Designed to be compact enough for going to-and-from the studio and can also extend to fit the extra clothes and gear for a weekend away. Made with sturdy materials in natural tones that will age beautifully with outdoor adventures.

 

Materials

  • British waxed canvas body

  • Vegetable tanned leather base

  • Army surplus hardware

  • Milspec hardware

  • No.5 YKK nylon zips

  • British made heavy cotton webbing

  • British made efoam

Features

  • Adjustable roll top closure

  • x2 front pockets

  • x2 side access zips

  • Outside access laptop sleeve

  • Padded/ergonomic back panel

  • Padded/adjustable shoulder straps

  • Carry handle Reinforced

  • Stand-alone base

Custom Features

  • ‘Designer Panel’ insert for laptop, notebook and pens

  • Compression straps

  • Carry loops

  • Base straps

  • Warm yellow lining, a hidden flash of colour


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A minimal, murdered out pack for a meticulous type designer who only wears black. Materials chosen for every day, urban use, including a carbon fibre effect Hypalon base. With features to organise a designer’s carry items and of course enough space for some craft beer…

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AARON

Designer
Kit Rucksack

Materials

  • British made waxed canvas body

  • Hypalon base, re-purposed from the off-cuts of a boat factory

  • Re-purposed discontinued climbing rope

  • Army surplus hardware

  • No.5 YKK nylon zips

  • British made heavy cotton webbing

  • British made efoam

Features

  • Draw cord and lid closure

  • x1 front pocket

  • x1 side access zip

  • Inside laptop sleeve

  • Padded/ergonomic back panel

  • Padded/adjustable shoulder straps

  • Carry handle

  • Reinforced, stand-alone base

Custom Features

  • ‘Designer Panel’ insert for laptop, A5 notebook and pencils


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A light and bright daypack for between work, the gym, distributing inFalmouth magazine and exploring the coastlines of Cornwall. Built with custom dimensions and including a matching ipad case and gym bag to keep things neat. Complete with a yellow lining for a sunshine personality!

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HANNAH

Project Manager
Activity Rucksack

Materials

  • British made waxed canvas body

  • Hypalon base, re-purposed from the off-cuts of a boat factory

  • Re-purposed discontinued climbing rope

  • Army surplus hardware

  • Marine grade hardware

  • No.5 YKK nylon zips

  • British heavy cotton webbing

  • British made efoam

Features

  • Draw cord and lid closure

  • x1 front pocket

  • x1 side access zip

  • Inside laptop sleeve

  • Padded/ergonomic back panel

  • Padded/adjustable shoulder straps

  • Carry handle

  • Reinforced, stand-alone base

Custom Features

  • Drawstring gym bag insert

  • Padded ipad case


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The ultimate exploring pack for camping, kayaking and wild swimming adventures. Designed to be light for travel by feet and bicycle yet also sturdy enough motorbike and van trips. Built with strong and waterproof materials for all weather and terrains, with lots of space and extra strapping options for packing outdoor gear.

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JENNIE

Designer
Kit Rucksack

Materials

  • Re-appropriated army surplus body

  • Hypalon base, re-purposed from the off-cuts of a boat factory

  • Army surplus hardware

  • Milspec hardware

  • No.5 YKK nylon zips

  • British heavy cotton webbing

  • British made efoam

Custom Features

  • Compression straps

  • Carry loops

  • Base straps

  • Sternum strap for extra stability on the bikes

  • Extra wax coating for weatherproofing and protection outdoors

Features

  • Adjustable roll top closure

  • x2 front pockets

  • x2 side access zips

  • Outside access laptop sleeve

  • Padded/ergonomic back panel

  • Padded/adjustable shoulder straps

  • Carry handle Reinforced

  • Stand-alone base


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A key sentence in the brief for this pack was ‘bold, bright and colourful’. The conclusion - one of the most vibrant Francli packs to date. A playful and lightweight work bag between cities and airports for a freelance designer and frequent overseas traveller.

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EMILY

Designer
Activity Rucksack

Materials

  • British made waxed canvas body

  • Hypalon base, re-purposed from the off-cuts of a boat factory

  • Re-purposed discontinued climbing rope

  • Army surplus hardware

  • Marine grade hardware

  • No.5 YKK nylon zips

  • British heavy cotton webbing

  • British made efoam

Features

  • Draw cord and lid closure

  • x1 front pocket

  • x1 side access zip

  • Inside laptop sleeve

  • Padded/ergonomic back panel

  • Padded/adjustable shoulder straps

  • Carry handle

  • Reinforced, stand-alone base

Custom Features

  • Set of 3 ‘packing pockets’ for toiletries, electronic cables, stationary, change, passport


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As Chris is already a proud owner of a Francli Kit Rucksack, this new holdall design was developed especially for him as an addition to his carry collection. A strong, spacious bag with a matching wash bag for weekend city breaks and longer holidays. Using materials for a heritage style that references vintage military kit.

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CHRIS

Designer
Holdall

Materials

  • British made waxed canvas body

  • Army surplus canvas reinforcement

  • Hypalon base, re-purposed from the off-cuts of a boat factory

  • Leather re-purposed from upholsterer workshop off-cuts

  • Army surplus hardware and webbing

  • Re-purposed hardware from discontinued climbing harnesses

  • Milspec hardware

  • British heavy cotton webbing

  • British made efoam

Features

  • Zip closure

  • Extendable volume via g-hook side fastenings

  • x2 side pockets

  • Carry hadles and adjustable shoulder strap

  • Reinforced, stand-alone base

Custom Features

  • Matching wash bag


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A classic version of the Kit Rucksack - minimal and effective for travelling with work. Built with a compatible tablet, book and pens panel insert so it’s easy to set up work on the train between mentoring visits. Using a dry waxed canvas and the finest leather for a smart and polished aesthetic.

MATTHEW

Consultant
Kit Rucksack

Materials

  • British made waxed canvas body

  • British oak bark tanned leather base

  • Army surplus hardware

  • No.5 YKK nylon zips

  • British heavy cotton webbing

  • British made efoam

Features

  • Adjustable roll top closure

  • x2 front pockets

  • x2 side access zips

  • Outside access laptop sleeve

  • Padded/ergonomic back panel

  • Padded/adjustable shoulder straps

  • Carry handle Reinforced

  • Stand-alone base

Custom Features

  • ‘Designer Panel’ insert for laptop and stationary


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Film photography by James Bannister

Team portraits by Kingdom and Sparrow

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